The answer to your
artistic style
The Frame goes beyond a standard television — it's a beautiful canvas that gives you the freedom to showcase your personal style through curated art and customizable designs that blend perfectly with your decor.
Design
Refine your style, reimagine your space
Crafted to resemble a slim picture frame, The Frame blends effortlessly into your home. With the Wireless One Connect, the usual clutter of cords and cables disappears, leaving only a clean, gallery-like aesthetic. For a final touch of harmony, you can choose an outer bezel that perfectly complements your space.
- * The artworks displayed on The Frame can be found in the Samsung Art Store.
- * Customizable Frame sold separately.
- * Supported Customizable Frame lineup may vary by country.
- * When used with Wireless One Connect, the TV requires a separate power connection.
- * Among The Frame lineup, only The Frame Pro is compatible with the Wireless One Connect. Please check product specifications and features before purchase.
Art
Elevate your space with a beautiful work of art
Find stunning artwork to display from our 5,000+ piece collection in the Samsung Art Store. Or discover new pieces through Art Store Streams — a curated selection of 30 artwork delivered to you every month for free. From iconic masterpieces to modern designs, you're bound to discover works you love.
A vast collection of art awaits you in the Artwork Library
- * Art Store subscription required to access full selection. Fees apply to subscription service.
- * Art pieces in the Art Store are subject to change without prior notice.
- * Art Store may not be available in some countries.
- * Art Streams availability may vary by country. The time at which the 30 artworks are delivered each month may vary by region. The timing and frequency at which the 30 artworks are delivered may vary by region. The number of free artwork delivered is subject to change without notice.
Picture Quality
Shop our latest innovations
Stunning to look at. Brilliant to watch.
The Frame is as powerful as it is beautiful. Equipped with a state-of-the-art Neo QLED display, it delivers brilliant visuals for what you love — from cinematic movies to high-speed sports and gaming. Experience entertainment with the clarity of a masterpiece.
See the art, not the reflection
Anti Glare Technology
The Frame’s Glare Free display keeps distractions to a minimum. By reducing reflections while preserving vivid color and brightness, it delivers a stunningly lifelike picture where details stay pure and clear.
- * Only The Frame Pro features a Neo QLED display. The other models of The Frame feature a QLED display. Please check product specifications and features before purchase.
- * The above image is provided for conceptual reference; the actual product may vary.
- * Verified as Glare-Free by UL based on the verification methods used by UL. For more information on the verification methods used, please visit https://verify.ul.com/verifications/732.
Samsung Vision AI
Ask your companion anything. Samsung Vision AI is here.
Samsung Vision AI Companion
TV becomes an intelligent companion, with Vision AI Companion redefining screen interaction. Backed by 20+ years of TV insight, Vision AI Companion delivers context-aware, rich and dynamic answers — enhanced by leading AI agents like Gemini — all without interrupting what's on screen. It seamlessly adapts to daily routines, whether it's catching up on morning updates, tracking live sports moments, finding great nearby spots or discovering more about on-screen content. With AI, picture, sound and generative features are seamlessly connected and continuously evolving.
* For illustrative purposes only.
* Feature available in certain regions and models.
* Availability, supported features and user interface may vary by country, region, model and viewing conditions.
* Voice commands recognize English, French, Spanish, Portuguese, German, Italian and Korean, but not all accents, dialects and expressions are recognized. This feature provides AI-created content, with accuracy not guaranteed — please check results.
* Requires certain Bluetooth remote (sold separately on some models).
* In-box remote for some models does not support voice recognition. Requires either a Mobile Quick Remote or separately purchased Bluetooth remote.
* Feature accessible via the AI button, or the Home button (long press) on remote control without an AI button.
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Screen size
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Design
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One Connect box
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Art Mode
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Art Store Streams
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QLED
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Processor
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Vision AI Companion
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AI Motion Enhancer
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AI Sound Controller
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Soccer / Football Mode
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HDR (High Dynamic Range)
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Auto HDR Remastering
| table product |
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|---|---|---|---|
| Screen size | 85/75/65/55 | 85/75/65/55/43 | 98/85/75/65/55/43 |
| Design | Modern Frame Design | Modern Frame Design | Modern Frame Design |
| One Connect box | Wireless One Connect | One Connect | N/A |
| Art Mode | Yes | Yes | Yes |
| Art Store Streams | Yes | Yes | Yes |
| QLED | NeoQLED 4K | QLED 4K | QLED 4K |
| Processor | NQ4 AI Gen3 Processor | NQ4 AI Gen2 Processor | NQ4 AI Gen2 Processor |
| Vision AI Companion | Yes | Yes | Yes |
| AI Motion Enhancer | AI Motion Enhancer Pro | N/A | N/A |
| AI Sound Controller | AI Sound Controller Pro | AI Sound Controller | AI Sound Controller |
| Soccer / Football Mode | AI Soccer / Football Mode Pro | AI Soccer / Football Mode | AI Soccer / Football Mode |
| HDR (High Dynamic Range) | Neo Quantum HDR | Quantum HDR | Quantum HDR |
| Auto HDR Remastering | Auto HDR Remastering Pro | Auto HDR Remastering | Auto HDR Remastering |
| table item cta |
Get The Frame and its accessories
The Frame
Customizable Bezel
Auto-rotating Stand
